While Google Cloud Platform has shown some momentum in the last year, it remains a distant third behind Amazon and Microsoft in the cloud infrastructure market. But Google got some good news from Canalys today when the firm reported that GCP is the No. 1 cloud platform provider for retailers.

Canalys didn’t provide specific numbers, but it did set overall market positions in the retail sector, with Microsoft coming in second, Amazon third, followed by Alibaba and IBM in fourth and fifth respectively.

Image Credits: Canalys

It’s probably not a coincidence that Google went after retail. Many retailers don’t want to put their cloud presence onto AWS, as Amazon.com competes directly with these retailers. Brent Leary, founder and principal analyst at CRM Essentials, says that as such, the news doesn’t really surprise him.

“Retailers have to compete with Amazon, and I’m guessing the last thing they want to do is use AWS and help Amazon fund all their new initiatives and experiments that in some cases will be used against them,” Leary told TechCrunch. Further, he said that many retailers would also prefer to keep their customer data off of Amazon’s services.

Canalys Senior Director Alex Smith says that this Amazon effect combined with the pandemic and other technological factors has been working in Google’s favor, at least in the retail sector. “Now more than ever, retailers need a digital strategy to win in an omnichannel world, especially with Amazon’s online dominance. Digital is applied everywhere from customer experience to cost optimization, and the overall technological capability of a retailer is what will define its success,” he said.

COVID-19 has forced many retailers to close stores for extended periods of time, and when you combine that with people being more reluctant to go inside stores when they do open, retailers have had to take a crash course in e-commerce if they didn’t have a significant online presence already.

Canalys points out that Google has lured customers with its advertising and search capabilities beyond just pure infrastructure offerings, taking advantage of its other strengths to grow the market segment.

Recognizing this, Google has been making a big retail push, including a big partnership with Salesforce and specific products announced at Google Cloud Next last year. As we wrote at the time of the retail offering:

The company offers eCommerce Hosting, designed specifically for online retailers, and it is offering a special premium program, so retailers get “white glove treatment with technical architecture reviews and peak season operations support…” according to the company. In other words, it wants to help these companies avoid disastrous, money-losing results when a site goes down due to demand.

What’s more, Canalys reports that Google Cloud has also been hiring aggressively and forming partnerships with big systems integrators to help grow the retail business. Retail customers include Home Depot, Kohl’s, Costco and Best Buy.

Mirantis, the company that recently bought Docker’s enterprise business, today announced that it has acquired Lens, a desktop application that the team describes as a Kubernetes-integrated development environment. Mirantis previously acquired the team behind the Finnish startup Kontena, the company that originally developed Lens.

Lens itself was most recently owned by Lakend Labs, though, which describes itself as “a collective of cloud native compute geeks and technologists” that is “committed to preserving and making available the open-source software and products of Kontena.” Lakend open-sourced Lens a few months ago.

Image Credits: Mirantis

“The mission of Mirantis is very simple: We want to be — for the enterprise — the fastest way to [build] modern apps at scale,” Mirantis CEO Adrian Ionel told me. “We believe that enterprises are constantly undergoing this cycle of modernizing the way they build applications from one wave to the next — and we want to provide products to the enterprise that help them make that happen.”

Right now, that means a focus on helping enterprises build cloud-native applications at scale and, almost by default, that means providing these companies with all kinds of container infrastructure services.

“But there is another piece of the story that’s always been going through our minds, which is, how do we become more developer-centric and developer-focused, because, as we’ve all seen in the past 10 years, developers have become more and more in charge off what services and infrastructure they’re actually using,” Ionel explained. And that’s where the Kontena and Lens acquisitions fit in. Managing Kubernetes clusters, after all, isn’t trivial — yet now developers are often tasked with managing and monitoring how their applications interact with their company’s infrastructure.

“Lens makes it dramatically easier for developers to work with Kubernetes, to build and deploy their applications on Kubernetes, and it’s just a huge obstacle-remover for people who are turned off by the complexity of Kubernetes to get more value,” he added.

“I’m very excited to see that we found a common vision with Adrian for how to incorporate Lens and how to make life for developers more enjoyable in this cloud-native technology landscape,” Miska Kaipiainen, the former CEO of Kontena and now Mirantis’ director of Engineering, told me.

He describes Lens as an IDE for Kubernetes. While you could obviously replicate Lens’ functionality with existing tools, Kaipiainen argues that it would take 20 different tools to do this. “One of them could be for monitoring, another could be for logs. A third one is for command-line configuration, and so forth and so forth,” he said. “What we have been trying to do with Lens is that we are bringing all these technologies [together] and provide one single, unified, easy to use interface for developers, so they can keep working on their workloads and on their clusters, without ever losing focus and the context of what they are working on.”

Among other things, Lens includes a context-aware terminal, multi-cluster management capabilities that work across clouds and support for the open-source Prometheus monitoring service.

For Mirantis, Lens is a very strategic investment and the company will continue to develop the service. Indeed, Ionel said the Lens team now basically has unlimited resources.

Looking ahead, Kaipiainen said the team is looking at adding extensions to Lens through an API within the next couple of months. “Through this extension API, we are actually able to collaborate and work more closely with other technology vendors within the cloud technology landscape so they can start plugging directly into the Lens UI and visualize the data coming from their components, so that will make it very powerful.”

Ionel also added that the company is working on adding more features for larger software teams to Lens, which is currently a single-user product. A lot of users are already using Lens in the context of very large development teams, after all.

While the core Lens tools will remain free and open source, Mirantis will likely charge for some new features that require a centralized service for managing them. What exactly that will look like remains to be seen, though.

If you want to give Lens a try, you can download the Windows, macOS and Linux binaries here.

Adaptive Shield, a Tel Aviv-based security startup, is coming out of stealth today and announcing its $4 million seed round led by Vertex Ventures Israel. The company’s platform helps businesses protect their SaaS applications by regularly scanning their various setting for security issues.

The company’s co-founders met in the Israeli Defense Forces, where they were trained on cybersecurity, and then worked at a number of other security companies before starting their own venture. Adaptive Shield CEO Maor Bin, who previously led cloud research at Proofpoint, told me the team decided to look at SaaS security because they believe this is an urgent problem few other companies are addressing.

Pictured is a representative sample of nine apps being monitored by the Adaptive Shield platform, including the total score of each application, affected categories and affected security frameworks and standards. (Image Credits: Adaptive Shield)

“When you look at the problems that are out there — you want to solve something that is critical, that is urgent,” he said. “And what’s more critical than business applications? All the information is out there and every day, we see people moving their on-prem infrastructure into the cloud.”

Bin argues that as companies adopt a large variety of SaaS applications, all with their own security settings and user privileges, security teams are often either overwhelmed or simply not focused on these SaaS tools because they aren’t the system owners and may not even have access to them.

“Every enterprise today is heavily using SaaS services without addressing the associated and ever-changing security risks,” says Emanuel Timor, general partner at Vertex Ventures Israel . “We are impressed by the vision Adaptive Shield has to elegantly solve this complex problem and by the level of interest and fast adoption of its solution by customers.”

Onboarding is pretty easy, as Bin showed me, and typically involves setting up a user in the SaaS app and then logging into a given service through Adaptive Shield. Currently, the company supports most of the standard SaaS enterprise applications you would expect, including GitHub, Office 365, Salesforce, Slack, SuccessFactors and Zoom.

“I think that one of the most important differentiators for us is the amount of applications that we support,” Bin noted.

The company already has paying customers, including some Fortune 500 companies across a number of verticals, and it has already invested some of the new funding round, which closed before the global COVID-19 pandemic hit, into building out more integrations for these customers. Bin tells me that Adaptive Shield immediately started hiring once the round closed and is now also in the process of hiring its first employee in the U.S. to help with sales.

Jason Green, co-founder and partner at Emergence, has made some solid enterprise SaaS bets over the years, long before it was fashionable to do so. He invested early in companies like Box, ServiceMax, Yammer, SteelBrick and SuccessFactors.

Just those companies alone would be a pretty good track record, but his firm also invested in Salesforce, Zoom, Veeva and Bill.com. One consistent thread runs through Emergence’s portfolio: They focus on the cloud and enterprise, a thesis that has paid off big time. What’s more, every one of those previously mentioned companies had a great founding team and successful exit via either IPO or acquisition.

I spoke with Green in June about his investment performance with enterprise SaaS to get a sense of the secret of his long-term success. We also asked a few of those portfolio company CEOs about what it has been like to work with him over time.

All in on SaaS

Green and his co-founders saw something when it came to the emerging enterprise SaaS market in the early 2000s that a lot of firms missed. Salesforce co-founder and CEO Marc Benioff told a story in 2018 about his early attempts at getting funding for his company — and how every single Silicon Valley firm he talked to turned him down.

Green’s partner, Gordon Ritter, eventually invested in Salesforce as one of the company’s earliest investments because the partners saw something in the SaaS approach, even before the term entered the industry lexicon.

When Wendell Brooks was promoted to president of Intel Capital, the investment arm of the chip giant, in 2015, he knew he had big shoes to fill. He was taking over from Arvind Sodhani, who had run the investment component for 28 years since its inception. Today, the company confirmed reports that Brooks has resigned that role.

“Wendell Brooks has resigned from Intel to pursue other opportunities. We thank Wendell for all his contributions and wish him the best for the future,” a company spokesperson told TechCrunch in a rather bland send off.

Anthony Lin, who has been leading mergers and acquisitions and international investing, will take over on an interim basis. Interestingly, when Brooks was promoted, he too was in charge of mergers and acquisitions. Whether Lin keeps that role remains to be seen.

When I spoke to Brooks in 2015 as he was about to take over from Sodhani, he certainly sounded ready for the task at hand. “I have huge shoes to fill in maintaining that track record,” he said at the time. “I view it as a huge opportunity to grow the focus of organization where we can provide strategic value to portfolio companies.”

In that same interview, Brooks described his investment philosophy, saying he preferred to lead, rather than come on as a secondary investor. “I tend to think the lead investor is able to influence the business thesis, the route to market, the direction, the technology of a startup more than a passive investor,” he said. He added that it also tends to get board seats that can provide additional influence.

Comparing his firm to traditional VC firms, he said they were as good or better in terms of the investing record, and as a strategic investor brought some other advantages as well. “Some of the traditional VCs are focused on a company-building value. We can provide strategic guidance and complement some of the company building over other VCs,” he said.

Over the life of the firm, it has invested $12.9 billion in more than 1,500 companies, with 692 of those exiting via IPO or acquisition. Just this year, under Brooks’ leadership, the company has invested $225 million so far, including 11 new investments and 26 investments in companies already in the portfolio.